Creating Backyard Brilliance, one pool at a time!


Jeff Noble

Problems, no problem

We decided to build a pool in the spring of 2014. We consulted with 3 different contractors. Of the three, we clearly came out of the process feeling the most comfortable with Jeff and Clarity Pools. especially since he was recommended by a fried of our for whom he built her pool. We liked the design of the pool and how it would look in our yard. The pool was built in a timely manner as possible (~7-8 weeks) considering the biblical flooding we endured that spring, and it was clearly within the estimates Jeff provided.

After it was completed, we thought the color of the plaster was lighter than we had estimated or thought it would be. No problem, Jeff came out and ran through a process to make the color a brighter blue as we had wished.

A year later we had a pool sweep blow out a wheel. No problem, we submitted a claim online and with about a week it was repaired.

A year later we had an issue with the decking where it was poured on top of our existing patio foundation. It was cracking along the edges up against the house and in some places through the middle as well. I called Jeff. He had changed contractors from the ones that poured ours originally. No problem, he paid - out of his own pocket - for Ultra Concrete to come and tear up the existing decking and re-poured it. They did a great job matching the existing 2 year old decking and the quality of the decking looks superior.

I say this not to point out an issue with construction as those things can happen, but to point out that Jeff has stood behind his bumper-to-bumper 3 year warranty. Even at an out of pocket expense to himself. For that I am grateful we chose an honest contractor that stands by his contract and his word.

Anyone of the contractors could have built the pool, but would all of them come back out and fix something without hassle if I didn't like it? Thanks Jeff

Austin Tse

Excellent Pool Designer and Builder

We decided to build a pool at the same time our custom home was being built. We bid out 5 different companies and we decided on Jeff/Clarity Pools because of his ability to make our design a reality. The pricing was competitive but what won us over was his attention to detail and transparency through the whole process. Jeff only uses the best equipment (Pentair), high quality plasters, tile and stone. We are very happy with our pool. Jeff continues to provide excellent service whenever we have questions for him. He’s quick to respond and provide assistance. If you are in the market for a pool, you will be pleased with what Clarity Pools will deliver.

Bob & Kathy Stephens

We chose Clarity Pools, based on a recommendation from our neighbor

When it was time to re-plaster our pool & spa, we chose Clarity Pools, based on a recommendation from our neighbor, whose pool & spa had been remodeled by Jeff less than a year earlier. Our neighbors’ pool turned out beautifully, and we went with Jeff without even getting other quotes, knowing that our neighbor had gotten other quotes, but still chose Clarity. Our neighbor told us that Jeff personally supervised the work, and was great to work with.

Boy, was he right. When the price of our initial scope of work was a little more money than we wanted to spend, Jeff worked with us to make a few changes that got the price down. The revised plan was still very nice, and fit our budget at a very fair price. Jeff showed up often, and even did some of the work himself. The workers doing the removal of the old plaster discovered that the old work was in much worse shape than could have been known before the work was started, Jeff made sure that his workers completely removed all of the bad plaster, resulting in more time and considerably more expense to Clarity Pools (which Jeff absorbed without requesting more money from us). I suspect that some contractors would have simply covered up the old bad work and called it a day. When the tile guy installed a few of the tiles less than perfectly (I can be pretty picky), I called Jeff. He was there within the hour, inspected the tiles, and had his worker remove all the tiles across the top of the spa spillway and redo them (OK – Jeff can be even pickier). Jeff stayed until he was satisfied that the work was being done to his satisfaction.

The pool turned out great, and we have been very happy with the quality of the work. On occasion, I have called Jeff to ask questions about the operation of the equipment, and Jeff has been very patient to answer questions about things that he had already told us at the time of the remodeling (but I had forgotten). When I thought I had done something to mess up the valve settings, I called Jeff. He came to the house the same day, determined that one of my valves had failed, and ordered a new one. It was quickly replaced under warranty, and we were back in business.

We wouldn’t hesitate to recommend Jeff and Clarity Pools to anyone – for just a simple replastering, equipment replacement, or a complete remodeling. Jeff will remain in our contact list for as long as we have a pool.

Dan Selec

Really glad I went with Clarity!

Let me save you some trouble. I had a 20+ year old pool and deck, that really needed a complete redo. My search for reviews of local pool companies really didn't help me narrow down the company to trust my pool for this remodel. I ended up with 7 quotes, and spent time with each to understand their process and their quote reasoning. Jeff was recommended by a friend of a friend. The bid was fair, and it was apparent Jeff took a personal interest in my project. I had a very fixed budget for this project, and Jeff took that into account, letting me know how to best spend in order to have a good outcome. In short, WOW. The finished result exceeded our expectations in every way. This went far faster than I anticipated, and the crews took great care to keep the area clean at each step. Jeff doesn't want an email or a text as the work progresses..he wants to SPEAK with you, so there are no miscommunications. Rare for today! This was the one thing Jeff did better than any other company; he communicated throughout the quoting and building process, even when we ran into the occasional unforeseen stuff that can pop-up in older remodels like mine. We are very pleased with the results, and would recommend Jeff and Clarity Pools for your build and remodeling needs. I hope this helps you in your search for your pool contractor.

Kim Cox

Trustworthy! Reliable! Professional! Excellent Quality!

Over the years my husband and I have built 2 pools and completely remodeled another, and I have to admit choosing to build our 3rd with Clarity Pools was, by far, the best decision we've made yet.

Jeff is very hands-on and present through every phase of construction. If he wasn't physically working, he was supervising to make sure things were done correctly. He was timely. He was reliable. His customer service was/is impeccable, his standards are beyond reproach and reflects in his craftsmanship. The process was seamless. My backyard is absolutely gorgeous!

I want to thank you, Jeff, for an outstanding pool and outdoor kitchen and for such amazing customer service and follow up! You are truly in a class of your own! I would refer you a million times over!

Mark Moore

Class Act! Very professional from Start to Finish.

Having never had a pool installed we were very hesitant in the process. Although after speaking with Jeff and asking him a TON of questions we felt comfortable in the process. Jeff's bid was at the top of our budget however because Jeff was so patient and spoke about the process in detail we knew we wouldn't be disappointed in selecting Jeff/Clarity Pools as our builder.

Jeff was on site during the major phases of the building process. He made sure that we understood what was happening and why...and there weren't any surprises along the way. It was just as he explained. And at the end of each phase Jeff was either stopping by and inspecting the job for himself or making a phone call asking if there were any questions.

We are very happy with our pool; from design to completion of the project.

Thank you Jeff!

Paul Flach

True professional and a man of his word

eff did an outstanding job and reasonably priced on replacing our pool equipment and resurfacing the pool and spa.

True professional and a man of his word. Highly recommend his company.

Amanda & David

Jeff is a great, reliable guy!

We had Jeff build our first pool and was very pleased with the results - all turned out as expected and in the timeframe promised. His price was reasonable and there were no unexpected add-ons. We just built our second pool and we chose not to use Jeff...
...BIG MISTAKE! We were disappointed at every level, up to the point that we reached out to Jeff to see if he could come and finish/correct the project, which he did with complete professionalism! We also used him for the fabrication of our fireplace and couldn't be happier! His knowledge, suggestions and expertise were a blessing.

Vera McLeod

Clarity Pools is a company of its word!

Clarity Pools is a company of its word! My pool and outdoor area turned out exactly how I in visioned it. Jeff nailed the design and was very patient with me. My pool was done on time. The best thing about Jeff and Clarity is that he answers his phone and or will return your call immediately. Customer service is everything! Jeff and Clarity has it!


Hank Johnson

Wonderful experience and follow on customer service !

Jeff -

Many thanks to you and your team for your efforts with our Pool Project! From taking out our old pool to architecting & building our new pool to new landscaping to new fencing to your consistent high level of customer service during & after the sale we could not be more pleased.

We have and will continue to recommend Clarity Pools to our friends!

Hank & Debbie Johnson

Nick & Misti Hill

The room & patio look great!!

The room & patio look great!! Thanks so much for taking on the project & getting it done so fast!!

We love it!!
Misti & Nick

Susan Ellis

We LOVE our new patio cover.

Dear Jeff,

Clarity Pools did a FABULOUS job! We LOVE our new patio cover. Y'all far exceeded our expectations and we thank you so very, very much! We will enjoy our summer just a little bit more thanks to you!

God Bless You!
The Ellis Family

Eileen Tredinnick

Ourtstanding pool and customer service

Dear Jeff,
Thank you so much for the repair you did on our pool. I feel it is so important to let others know when a job is so well done.

Jeff repaired a previous repair from another company that did not hold up. Jeff was able to pinpoint the problem and repaired it once and for all. Jeff is honest and gave us options to think about. We will be remodeling our pool in the next year or two and will definately use Clarity Pools. We highly recommend Clarity Pools.
Thank you again, Jeff.
Rick and Eileen Tredinnick
McKinney, TX




Lori & Kevin Cornell • Colleyville, TX

Thank you so much for helping us reach our dream with this pool remodel

Dear Jeff,

Thank you so much for helping us reach our dream with this pool remodel. My family is so happy with the end result. You made this remodel project livable and eliminated the stress I always hear about with remodel projects.

Your thoroughness, craftsmanship and concern for our satisfaction showed every step of the way.

I still can’t believe how our pool looks now and how affordable it was to get a pool remodel done.

Our family thanks you every time we are out relaxing, entertaining or playing! WE are blessed to have found you to make our dream come true.      Sincerely,

Dale & Sherry Crowder • Garland, TX

Personal service, in today’s high tech age, is

Personal service, in today’s high tech age, is what we appreciate most about Jeff Moore with Clarity Pools.  Jeff was personally on the job practically every day of our pool’s construction.  He personally explained everything that was being done, and “held this novice’s hand” throughout the entire process.  He tolerated our numerous changes without a hitch, and his pricing was more than fair.  Four years later, he continues to be there for questions and to walk us through procedures we are unfamiliar with, at no additional charge. Our pool is fantastic, but I can’t imagine being more pleased with Jeff’s past and continued commitment to excellent customer service.      Sincerely,

Chuck & Sandy Marshall

Just wanted to let you know that our experience with Clarity Pools

Dear Jeff,
Just wanted to let you know that our experience with Clarity Pools was top-notch, from the initial design all the way through the final sign-off process.

Having the ability to working directly with you definitely shows your high-level of standards, knowledge and customer care. We love our salt system pool and are very proud of the workmanship and quality that it displays.

Thanks again.